The statistics on water resources are sobering with UNICEF and the World Health Organization estimating that, by 2030, 1.6 billion people will lack safely managed drinking water services. The Pulp and Paper sector is one of the largest industrial consumers of fresh water and is an industry that needs sustainable water management solutions now more than ever. In this talk, ABB will present its comprehensive water management portfolio and the real progress made towards achieving a sustainable future. Solutions for water management and optimization, as well as novel instruments that create a whole new world of detection possibilities in water management are presented and the way forward for Pulp and Paper mills to realize long-term water and environmental policy goals are discussed.